Lenzing is opening of a new Application Innovation Center (AIC) in Hong Kong. According to the announcement, new applications for Lenzing fibers will be developed and tested at the new facility, among them applications for recent innovations like the Refibra™ branded lyocell fiber and the EcoVero™ branded viscose fiber.
Robert van de Kerkhof, Chief Commercial Officer of the Lenzing Group, commented:
“With this new center Lenzing is further implementing its corporate strategy sCore TEN. One of the cornerstones of this strategy is enhancing the level of customer intimacy. The proximity to important Asian customers and partners along the value chain creates a new dimension in our service offering. We can react more quickly to current trends and handle a broad spectrum of aspects on location relating to the application with our full range of fibers as well as unique fiber blends in collaboration with our supply chain partners. Herewith we can develop highly aesthetic, emotional and functional products around the world.”
Earlier Lenzing announced plans to build a state-of-the-art lyocell fiber production plant in Prachinburi, Thailand.
About Lenzing Group:
The group is an international, publicly listed group of companies with headquarters in Austria, production sites in all major markets as well as a worldwide network of sales and marketing offices. It supplies the global textile and non-wovens industry with high-quality man-made cellulose fibers. The portfolio ranges from dissolving pulp, standard and specialty cellulose fibers to engineering services. Lenzing Group has around 6,350 employees as of September 30, 2014.